From Conception to Birth

When I talk about project management, most of the focus is on the mechanics and techniques of planning and completing work. That’s the easy part. A series of big deadlines over the last two months has reminded me that the biggest challenge to getting work delivered is overcoming the psychological hurdles.

Delivering work. I find it appropriate that shipping work is referred to using the same term often used to describe having a baby. Although I’ve never had one myself, I’ve heard many a birth story and have seen enough movies that outline the basic steps to see some clear analogies.

Conception. The fun part! Ideas are plentiful and easy to come by (usually.) The folks over at the 99% got it right when they identified that the problem for most creatives is that they have too many ideas! We are constantly getting knocked up with ideas.

Gestation. Once an idea grabs hold, although there might be some discomfort, producing is pretty automatic. Like a growing baby, the idea gets fleshed out. You sketch, mock up concepts, and start really giving your idea some life by blocking out the basic parts: the heart, brain, and limbs of your initial concept.

Delivery. The hard part. This is the scene in the movie when the woman starts screaming at her husband for ‘doing this to her’ and may even feel like giving up. But there is no turning back; you simply have to push…PUSH! You have to push through all of your resistance, your doubt, your exhaustion, your fear, your pain, your anxiety and get that completely formed, glorious, screaming idea out into the world.

fear, courage, and joy

Original Painting Heart of Nails from hkarts

Heart of Nails

I just got back from the Hello Etsy conference in Berlin. It was nothing short of amazing. So many incredible speakers, so many wonderful people. I know there are a few months left in 2011, but I think I can safely say that Hello Etsy has been the highlight of the year for me.

Another reason it was so personally important was that it provided me with an opportunity to get back in touch with my experience of fear and courage.

Months ago I pitched the idea of giving a talk on project management for indie businesses at the conference. To my delight Etsy accepted. In the months since I’ve been posting on the topic here on Scoutie Girl, and putting together a presentation. It’s been awhile since I’ve felt not just nervous, but scared about doing something work related.

One of the (few) good things about working a corporate job is that there are many opportunities where you have to move out of your comfort zone, whether it’s presenting final results to big clients or leading large internal meetings. Situations like these put you in front of a group and make you really want to avoid looking a fool, screwing up, or making the company look bad by not being on top of your game.

I haven’t had to do that in awhile. Tossing my hat in the ring to speak at Hello Etsy was partly good business (great exposure!) as well as sincere interest in sharing something  of value (hopefully) with the larger indie community. But I also did it because part of me wanted to keep myself on my toes.

This was a whole new audience, and one that was waaay closer to my heart than anyone I had to interact with at my old job. Moreover, the content represented me, not the company I worked for. Scary.

So over the last few weeks I’ve been a little freaked out. There were some moments where I wondered why I had signed myself up for it. I had to really discipline myself not to fixate on all sorts of worst case scenarios (what if I trip and fall? what if the talk is too basic? What if it’s too complicated? what if no one comes? what if everyone comes!? What if people tweet mean things?) I constantly had the voice of Sissy Spacek’s crazy mother from the movie Carrie in my head: “They’re all going to laugh at you!”

So I practiced a lot. I re-worked my slides. I asked for feedback. The week leading up to the conference I didn’t sleep very much. I didn’t sleep at all on Saturday night before my speaking slot on Sunday morning. My rational self reminded me to stay confident, I knew my material inside and out. But the deep reptilian lizard part of my brain was on red alert.

But I put one foot in front of the other, showed up for my slide and microphone check, and before I knew it I was standing in front of around 100 people giving my talk. And it was glorious. It wasn’t just glorious because I somehow managed to be relaxed and gave the presentation as well as I had hoped to, but also because somewhere along the way it became a lot of fun. The participants were engaged and asking really good questions, which told me that they were getting something out of it too.

After it was over I was swarmed with people leaving cards to get on the mailing list for the eBook, thanking me, and asking me questions. People came up to me throughout the rest of the conference telling me how much they enjoyed the session, and I’m still getting love notes and convos from people that attended. Joy. Joy. Joy.

I forgot how freaking great it feels to fight past your fear, do something that scares you, and really succeed.

What makes the whole thing even sweeter is the thrill of finding out that I had genuinely helped people, which I had hoped for but tried not to expect. Total best case scenario.

My posts here are about the mechanics of being efficient and structuring your work to accomplish your goals. This is all just the recipe and ingredients. The effort, energy, and love required actually to cook the meal involves large dollops of courage.

Fittingly, Chad Dickerson gave a great talk on the opening day of the conference called ‘Finding Your Courage’. He shared how his experience of overcoming fear, finding his courage, and moving through hardships has lead him to great joy and success, including meeting his wife and becoming the CEO of Etsy. Most importantly he reminded us that the root of the word ‘courage’ comes from the latin word for ‘heart’,  and is really about listening to your innermost feelings. Indeed. You can watch his talk here.

My friend Stephanie Levy is talking to several notable and thriving artists, designers, photographers, entrepreneurs, writers, and bloggers from around the world (Including Tara!) about exactly this topic in her e-Course on Creative Courage. I can see why; part of the reason these women are thriving and notable is that the thing that creates quantum leaps in both your personal and professional growth involves a steady diet of courage.

the importance of under-scheduling

Montana Landscape from Courtney Grigg

Montana Landscape from Courtney Grigg


I get stressed out easily. I wish it wasn’t so, but that’s the temperament I was born with. I also tend to try to do too much and bite off more than I can chew. These two qualities make perfect ingredients for a bi-weekly freak-out cocktail.

When I over-schedule myself and think that I can cram productive activity into every waking minute I find myself feeling tyrannized by my calendar. I have a constant, nagging feeling that I’m ‘off track’ and not doing enough. I can’t enjoy the spontaneous moments and events that life brings and find myself snapping at my husband.

There is a great German word for this kind of thing: Selberschuld. The literal translation is ‘self-guilt’, what it means practically is: It’s your own damn fault.

And it is. Each week I have to remind myself anew to leave some ‘air’ in my calendar. I am only one person (for now) and it is just going to take time to get all the things done that I want to accomplish.

The ironic thing about all of this, is that I find it helps me to be more productive. One way to get your inner resistance monster into high-gear is to create an over-managed, over-scheduled, unrealistic plan.

When I try and do one to two really important tasks a day and then a little maintenance stuff, I find I’m much more relaxed and that I end up doing stuff that I wanted to do but didn’t plan for anyway.

Funnily enough, I find the work I do in the times when it isn’t on the ‘official plan’ is actually fun because there is no ‘I have to’ feeling associated with it.

I’m (slowly) learning to get just enough of the ‘must do’ stuff on my calendar, but allowing space for work to be fun or for no work at all. I’ve got a suspicion that this is a big part of learning the art of working joyfully, not just efficiently.

productivity – the hard ass approach

2012 Printable Calendar from e.m.papers

Rita Mae Brown Quote on work from e.m.papers 2012 Printable Calendar


Warning: this post is not for the faint of heart and those who don’t like salty language.

I don’t know about you, but from time to time I encounter days when the urge to stay in my pajamas, eat potato chips and watch old Sex and the City DVDs is so powerful that I’m almost totally helpless against it. Almost. This is when I need to get out the big guns and use the ‘Hard Ass’ approach to productivity.

I’ve mentioned Debbie Allen in a previous post, and she must be mentioned again, because the verbal ass-kicking she gives to all the young hopefuls is the attitude that comes to mind when utilizing this method.

The hard ass approach is basically just giving yourself a good kick in the pants to get to work. Nothing more, nothing less.

It is not new or revolutionary, it eschews any new-fangled ideas of ‘going at your own pace’ or ‘self care,’ and refers to the hard-scrabble wisdom of our grandparents and great grandparents, who probably had much harder lives than we did. Basically, quit yer bitchin’ and get to work!

Quotes that embody the hard-ass approach include these oldies but goodies:

“The Art of Writing is the Art of Applying the Seat of the Pants to the Seat of the Chair.”
-MARY HEATON VORSE

“Genius is one per cent inspiration and ninety-nine percent perspiration.”
“Opportunity is missed by most people because it is dressed in overalls and looks like work. “
-THOMAS EDISON

“The Harder I work, The Luckier I get”
-SAMUEL GOLDWYN

“Just Do It”
-NIKE

The message here is clear. If you want success, however you define it, you have to put effort and elbow grease into it. Ask any entrepreneur who is hailed as an ‘overnight success.’

Forget any new age, magical thinking ideas about daydreaming your way to fame and fortune; roll up your sleeves and get to work, dammit.

I came across this little ditty earlier this year from Communicatrix where she so aptly captures the sentiment of this method. On days when I need to use the ol’ Hard Ass approach it helps to hum the chorus to myself repeatedly. I hope you find it as helpful as I do!

productivity – the feel good approach

Execute - The Feel Good Approach to ProductivitySetting Goals, Defining Scope, Estimating and Planning. All of this is worthless if you don’t actually do the work, execute, produce, deliver, ‘ship.’

Productivity. There are libraries full of how to master it and web page after web page explaining how to get some more of it. I have nothing new to add to this conversation, but I will share what works for me.

I find myself jumping between two different mindsets and approaches to productivity: The feel good approach and the hard-ass approach.

It’s a sunny day today and I’m feelin’ good, so I’ll start with the feel good approach. The feel good approach is all about working naturally and realizing that ‘slow and steady wins the race.’ The feel good approach reminds you to (cue Stuart Smalley voice over):

  • Work with your natural rhythm; if you’re most productive in the morning schedule you’re important work then.
  • Don’t overload yourself. Realize what you can realistically accomplish and don’t plan any more.
  • Work on your most important tasks first, if the rest doesn’t get done, come back to it later.
  • Tell yourself you’re just going to work for ten minutes, you’ll usually work longer, but if not that’s okay, too.
  • Remember sometimes you can just get one thing done a day that moves your business forward, and that’s…okay.

Use the feel good approach when your reserves are low and you need to gently prod yourself to your sewing machine, your laptop, or whatever item is the tool of your trade.

Next time we’ll take a look at the hard ass approach, so grab your helmets and strap on your seat belts.