last night, i had a great visit with megan auman, from crafting an mba. we discussed business, family, life… and a new joint business venture. not a year ago, i was ogling her etsy shop, wondering about who this awesome designer was. the internet introduced us to each other, gave us the opportunity to get to know each others’ life & work, and now is allowing us to create new things & new ideas together.
the internet provides us with more opportunities for creative innovation than ever before!
innovation through collaboration
through the power of virtual collaboration, you and i are finding new ways of creating and new ways to do creative business: we are living creative economic innovation. whether we’re working together formally or not, the web gives us a platform to riff off each other, building, growing, getting inspired.
last week, i came across a new york times article that highlighted an art event that could have only happened in the digital age. it was especially interesting to me because it featured the creator of wordpress, the thing that has made the great difference in my creative success. during the event, one “technical” creator and one “artistic” creator were paired together to create an art piece (wordpress plug-in that praised you for hitting the “publish” button) that combine their strengths. they harnessed the power of the net to create something truly innovative!
while you’re creating may stay more within the bounds of traditional media, undoubtedly you’ve “virtually collaborated” with others by tweaking tutorials to meet your own needs & strengths or been inspired by others’ product ideas and made them your own.
innovation through unfamiliar ideas
as many of you rightly pointed out in yesterday’s post on creative isolation due to the insular nature of community on the internet, the internet has provided us with more opportunity to find creative ideas than we’ve ever had before. i’ve become a better photographer, a better decorator, and a better writer because of what i’ve been exposed to online.
i’ve taught myself new skills, found the inspiration to improve on them, and i am now making those skills my own, adding my own trademark style. as long as i am conscious of my need to break out of my box, i can pull inspiration from people who have diverse experiences and outrageous ideas!
breaking out of the box, of course, is the real key to innovation using the net. in the last week, have you:
- read an article on a blog not geared to your industry?
- held a conversation with someone who is in a dissimilar field?
- tried a new technique based on something you found on the internet?
innovation through necessity
on the net, we’re surrounded by so many similar ventures, so many talented & interesting people, that we’re dragged kicking and screaming to innovate. how can i create something different? how can i separate myself from the pack? how can i stand out?
it’s not just about business. it’s about being recognized, making friends, finding a network. if you’re looking to get the most out of the internet and its ability to extend your creativity, you’ve probably started to innovate without even realizing it. those same blogs, facebook friends, and flickr profiles that guide you into creative stagnation can also push you hard enough to find a new passion and get really creative!
isn’t the net grand?
we each have the opportunity to take our tiny internet boxes and bash the heck out them. how has your creative process become more innovative based on the interactions & information you’ve found through the internet?